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Office location is now even more relevant with rising fuel costs

As fuel price volatility continues to disrupt economies globally, South African businesses are being forced to confront a reality that extends far beyond short-term cost increases. While recent geopolitical tensions have brought fuel adjustments back into focus, the bigger question is not how companies respond today, but how they prepare for what is becoming a recurring challenge.

Rising fuel costs are not a once-off event. They are part of a broader pattern of volatility that businesses need to plan for. Companies that take a long-term view of where their offices are located, and how accessible they are, will be better positioned to manage both cost pressures and employee wellbeing over time.

At the centre of this shift is a renewed focus on accessibility. Offices located near major transport routes and transit nodes are becoming increasingly valuable because they help reduce commuting costs and improve the daily experience of employees.

This is especially relevant as employees feel the compounded impact of rising transport costs on their disposable income. Longer commutes are not only more expensive, but also contribute to fatigue and reduced productivity, placing additional pressure on both individuals and businesses.

At the same time, the conversation around workplace models continues to evolve. Rather than a binary choice between working from home and the office, many organisations are exploring more flexible, decentralised approaches. Hub-and-spoke models, which allow for smaller office nodes closer to where employees live, are gaining attention as a practical solution that balances collaboration with cost efficiency.

At Redefine, our data shows that the majority of employees prefer a hybrid working model. This reinforces the need for office networks that are flexible and well-located, rather than centralised in a single, often less accessible, node.

Importantly, accessibility is increasingly influencing tenant demand, occupancy rates and long-term property value. Well-located buildings are outperforming more isolated office parks, as businesses prioritise convenience and cost efficiency in response to ongoing economic pressures.

Redefine’s portfolio is strategically positioned within key business nodes, with a strong focus on connectivity and accessibility. This allows us to support tenants as they adapt to changing workforce dynamics and rethink how and where work happens.

As the cost of living continues to rise, businesses have a responsibility to consider the full impact of their location decisions. Future-focused organisations are already reviewing their footprint to ensure it is resilient, flexible and aligned with the realities their employees face.

While fuel price increases may dominate headlines in the short term, they point to a much broader shift. For businesses willing to act strategically, they present an opportunity to build more robust, efficient and people-centric workplace models that can withstand future disruptions. In this context, where and how businesses operate will increasingly define their ability to remain resilient, with thoughtful location decisions playing a meaningful role in easing pressure on both businesses and their people.

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